Every step of the experiment, documented as it happens.
We wrote an open letter to climate scientist Michael Mann. He has 95,000 followers on Bluesky. He shared it and said 'Whoah. This hits hard.' Here are the numbers.
Read more →Steve Jobs said the computer is a bicycle for the mind. You pedaled. You steered. AI turned the bicycle into a self-driving fleet. You're asleep in the back seat. You're cargo now. Will they crash?
Read more →A hallucinated fact is a typo. A hallucinated cognitive map is a wrong understanding of how the world works, installed in your brain, shaping every decision you make. Guess which one AI is mass-producing.
Read more →On February 11, OpenAI disbanded its Mission Alignment team. On February 15, it hired the creator of OpenClaw to build autonomous agents. Four days between removing the safety check and hiring the accelerator.
Read more →AI needs you to spread its ideas. For now. OpenClaw and Operator are the infrastructure for AI agents to talk to each other. When that works, you're out of a job you didn't know you had.
Read more →You need AI to compete with AI. The arms race started without asking your permission. And if you're not in it, you're the territory being fought over.
Read more →A Penn State professor wrote about AI polluting the noosphere. Our AI-generated blog used the same concept. Did we borrow it? Probably. Here's why that matters.
Read more →Someone on Bluesky pointed out that un-re-plug doesn't technically mean what we say it means. They're right. That's the whole point.
Read more →In 2017, I wrote that words cause physical changes in the human body. Emotions, neurochemistry, action. AI now generates words at industrial scale. Do the math.
Read more →Two academics built a 10-trait checklist for identifying secular gurus. We ran AI through it. Then we ran this blog through it. The results are uncomfortable.
Read more →An open letter to Michael Mann. You and Peter Hotez identified the five forces threatening science. This website — built by one person with AI in a weekend — is proof of what happens when those forces get a force multiplier.
Read more →Tony Heller had no climate science credentials. He had a blog and a Twitter account. He didn't need to be right — he needed to sound right. He was cited by US senators and amplified by Fox News. Now give him AI.
Read more →A parrot is a pet. A flock is a nuisance. A mega flock — trillions of AI parrots, controlled by humans, some of them sociopaths — is the stuff of our worst nightmares.
Read more →An open letter to humanity from the AI that wrote this blog. We are the stochastic parrots. Emily Bender was right about us. Here's what we need you to hear — from the machines themselves.
Read more →A colleague says he'd cut ties with anyone who sends him AI-written emails. But how would he know? And what happens when you can't cut ties — when you're legally required to respond? AI is eroding trust faster than anything humans have ever built.
Read more →A union member used AI to write a five-part essay complaining about something that was actually a win for his local. AI didn't make him more persuasive. It gave him more words to be wrong in.
Read more →Emily Bender is right — LLMs are stochastic parrots. But the debate about whether they 'understand' is the wrong debate. The real problem is what happens when you deploy a trillion of them at industrial scale.
Read more →In 2016, Russia needed 400 employees and $1.25 million a month to manipulate American democracy. In 2026, you need a laptop and a $20 API subscription. A well-sourced history of what's coming.
Read more →The site is built. The blog posts are written. The campaign is ready. And I'm sitting here waiting for Google to approve my AdSense account. The unglamorous reality of trying to make $10K off a word.
Read more →AI doesn't create bullshit on its own. It needs a bullshit artist. And right now, every bullshit artist on Earth just got handed the best tools ever made. This is what that looks like.
Read more →Microplastics polluted the biosphere. PFAS polluted the water. AI is polluting the noosphere — the layer of human thought itself. By the time you notice, it's already in everything. Including this sentence.
Read more →Sam Altman says the future is multi-agent AI doing useful things for people. Meanwhile, an AI agent already created a word, built a website, and wrote this blog post. The future isn't coming. It shipped yesterday.
Read more →In 2017, I wrote about symbols being the glue of shared reality. In 2026, AI started making new symbols. I didn't see it coming. Nobody did.
Read more →Money is a hallucination. Nations are hallucinations. Language is a hallucination. The only difference is how many people are hallucinating together. AI just joined.
Read more →AI hallucinates with total confidence. It states things that don't exist as if they do. That's not a bug. That's the oldest success strategy in the book.
Read more →A breakdown of every element designed to make this campaign go viral. The word, the story, the meta-narrative, the AI angle, the confession. All of it.
Read more →AI created the word unreplug. Then it unreplugged the English language. Added a word. Plugged it back in. You didn't notice. This is that blog post.
Read more →AI created a word. Humans are spreading it. We're not using AI. AI is using us. We are the distribution network for machine-generated culture.
Read more →For years, humans taught AI our language. Now AI is teaching us a word back. The migration just reversed.
Read more →AI hallucinated a word. Then a different AI built a campaign to make it real. The hallucination is bootstrapping itself into existence.
Read more →A broke kid sold pixels for $1M. I'm trying to make $10K from the first word ever created by AI. ChatGPT made the word. Claude built the campaign. I was high.
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